John Rozek to present at Cards & Payments Solutions 2012: 'Omni-channel payment processing - retailers say "potato", solution providers say "patattah"'
John Rozek, director of Polar Moment, a leading provider of business and technical consultancy to the card payments industry, has been invited to speak at the Cards & Payments Solutions 2012 exhibition and conference. The event will take place on 13th and 14th March at Earl's Court, London.
The Cards & Payments Solutions is co-located with the Retail Business Technology Expo and run in association with Vendorcom. The two-day event will focus exclusively on retail card and payments solutions. The second day will comprise two 120 minute retailer briefings, both focused on omni-channel payments. John will present at 2.45pm as part of the Omni-channel platforms briefing, which will include insights from S1, BT Expedite, Ingenico and Verifone, and will address some of the key issues and challenges that are facing today's retailers.
During his presentation, entitled 'Omni-channel payment processing – retailers say "potato", solutions providers say "patattah"', John will explore the true needs of multi-channel retailers and ask whether solution providers are doing enough to meet the needs of modern retail organisations.
John commented: "With consumers now using multiple channels to research, reserve, collect and pay for goods and services, today's retailers need to create a common customer experience across a broad and ever-increasing range of payment channels. They need to adopt a customer-centric approach to retailing and seamlessly integrate the customer experience across all payment channels. Not only will this encourage stronger brand loyalty, but it has the potential to increase customer spend."
He continued, outlining some of the challenges faced by omni-channel retailers: "There are many payment solution providers who are strong in customer present solutions. There are also providers who are focused on eCommerce, or other customer not present solutions. Providers tend to be proven in one or the other, but very rarely – if ever – both. This makes it very hard for retailers to create a consistent customer experience."
